Sock Tech
We saw a problem in the marketplace. High end socks were great but too expensive and low end socks were cheap but crappy. So, we decided to change that.
Research & Development
So we spent 2 years on research & development gaining all the knowledge we could so we could make a better sock for a better price. We tested our sock and put it through the wringer seeing how it performed in the most vigorous circumstances.
AT THE GYM ...
WHILE RUNNING ...
ON A BIKE ...
EVERYTHING IMAGINABLE
The Features
How we made the best performing and innovative sock in the last 20 years
Sock Tech
How we made the best performing and innovative sock in the last 20 years
click for video on each feature  
Extra Long
Staple Cotton
Performance
Footbed
Stay-up Technology
Blister Tab
Y-Stitched Heel
Honeycomb
Support System
Invisitoe
 
Extra Long
Staple Cotton
The most comfortable socks you'll ever wear start with the most comfortable sock fabric known to mankind: Extra Long Staple Cotton. It's warm in the winter, cool in the summer, with natural moisture wicking properties.
 
Performance
Footbed
A reinforced footbed built for extreme comfort, not overwhelming thickness.
 
Stay-up Technology
Bombas have been engineered to the perfect tension and elasticity so they stay up, aren't too tight, and don't slip down. They also go on and off with ease. (Calf socks only)
 
Blister Tab
A tiny ankle cushion that sits directly where your shoe hits your leg to prevent painful rubbing and chafing. (Ankle socks only)
 
Y-Stitched Heel
The Y shape of our heel stitch creates a natural cup around your heel, as opposed to the straight stitch of traditional ath-leisure socks.
 
Honeycomb
Support System
The honeycomb is a naturally strong structure that we've borrowed from bees. You get extra support and tightness in the arch where you need it most.
 
Invisitoe
A hand linked toe seam to eliminate the annoying bump that runs across the toes on most socks. You won't feel a thing.
The Donation Sock
People ask us all the time if we donate the same socks that we sell. The answer is no… we donate something better. Working closely with our charity partners, we engineered a sock to specifically meet the needs of people who don't have the luxury of a clean pair of socks every day.
Darker Colors
To show less visible wear.
Anti-Microbial Treatment
Prevents the growth of fungus. Doesn’t need to be washed as frequently.
Reinforced Seams
For greater durability and longer lifespan.